Mattel, the California toy maker that created Barbie and is also the parent company of American Girl, has just released their "2021 Girl of the Year."
The popular "Girl of the Year" series features new characters whose lifelike dolls and storybook tales engage the imagination of young girls across the country and world.
But, this year, there's an insurmountable problem which is rightly causing fury among parents: the new "Girl of the Year," Kira Bailey, visits her "great-aunts", in Australia, who, we learn, are in a homosexual relationship, and who are "married" to each other.
This is totally unacceptable, and that's why we're asking you to JOIN this BOYCOTT of Mattel, until they pull this new "Girl of the Year" from the shelves.
Many parents are rightly infuriated. And, many have taken to social media to comment about the situation, focusing on the destruction of innocence and consent.
Indeed, there were no warning labels on any of this year's "Girl of the Year" material, advising parents of the contents. This meant that many children were already exposed to harmful, sexually-confusing material before their parents knew what was going on.
One reviewer on the series on Amazon wrote:
"Homosexuality is an inappropriate topic for a children’s book and I am very disappointed that it was woven so blatantly into the story line for Kira. This type of content should have been made clear in the advertising so that I as a parent could make an informed choice for my child. My daughter and I have read dozens of American Girl books and have always loved them and highly recommended them to friends. Before now, I have never had to worry about American Girl reading material being wholesome for my child. My daughter had no idea what a lesbian couple is and American Girl has cruelly taken away part of her innocence now that I’ve had to explain about that lifestyle. It goes against what I believe as a Christian and was not something I wanted my daughter to be exposed to at this early age. I am very, very disappointed in [American Girl] and will not purchase their products in the future."
Of course, while LifeSite does not believe that homosexual content is ever appropriate for a children's book, we completely agree with this mother's sentiments about Mattel having "cruelly taken away part of her [daughter's] innocence."
It seems clear that this move by Mattel is not a business decision, but a political decision. In fact, this move seems expressly designed to appeal to adults who support a radical sexual ideology.
But, it is not Mattel's role - as a toy-maker - to enter into this delicate area of sexual and moral ethics.
However, because Mattel has chosen to pursue this dangerous political decision over the best interests of children, we are calling on parents to boycott Mattel until they pull Kira Bailey from the shelves.
Thank you for JOINING this boycott, and thank you for SHARING this important petition with your like-minded family, friends and colleagues.
FOR MORE INFORMATION:
'New American Girl Doll Story Includes Characters In Same-Sex Relationship, Parents Furious' - https://elizabethjohnston.org/new-american-girl-doll-story-includes-characters-in-same-sex-relationship-parents-furious
**Photo Credit: Screen Capture from YouTube